Art Direction - Internal Client Real Simple
I recently finished up a project with the Real Simple team. I was tasked with designing and art directing their “Secrets to a Clean Home” annual. I was able to meet with their NY edit and art team weekly to discuss the content plan, photography, new branding and our progress on the title. It was exciting to work on a title that design wise is so different from what I have worked on in the past. It was refreshing to let the design breathe with white space and have the images speak for themselves. The high contrast and bold imagery was super fun to shoot as well. I think our teams blended beautifully and in the end everyone is really happy with the how this piece turned out.
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Art Direction - BH&G Complete Guide to Color
For this title I art directed and designed every layout from cover to cover, pitched and shot the cover with an amazing on staff team, and with the edit team created content for anyone that wants to go moody, embrace their love of neutrals or go bold with brights.
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Art Direction - BH&G cover image and feature
In November 2022, team Do It Yourself (which included myself as art director, my senior editor and editor) chose Amanda Campbell’s home to be photographed and featured for our quarterly mag. We loved her colorful style and unique ways of DIY-ing her space that seemed attainable for most budgets.
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Art Direction - Food
A small sampling of my art direction experience working in the food space.
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Art Direction - Typography + Layout Design
A few of my favorite layouts I have designed recently for Do It Yourself magazine.
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Art Direction - Home Design/On Location
A sampling of my latest work art directing on location for Do It Yourself magazine.
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Art Direction - Home Design/Studio
Here is a glimpse at my latest work art directing for Do It Yourself magazine.
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Graphic Design - Digital Assets
As a remote Senior Stylist and Team Lead at Mac & Mia I led a team of 17 stylists along with my own book of clients. Using my background in graphic design and photography I created my own digital assets to build my business. I created email newsletters (graphics and images) and sent them to my stylist team to use as well. I created social media assets including still images, graphics, flatlay and product images and videos.
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Art Director by Day
As a lifelong artist, I always think I want to do my own thing. I want it to be MY IDEA (and honestly that is why I have this blog) but when really creative people get together it’s amazing what the outcome is. I collaborate daily with some seriously talented people, who I now call friends, and I’m always super proud of our end results.
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Stylist, Producer, Art Director, Chaos Coordinator
When Hello Charlie was a studio for children’s clothing companies, I felt like I was really in my element. I was able to have so much creative freedom. I received the clothing from the brands that hired me and they completely trusted me to cast the models, style the models (while collaborating with other brands), produce and style the set, photograph the shoot, art direct the shoot … all while keeping models from having meltdowns.
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Creative Direction - Digital Content
Here is a look at my social media advertising for Hello Charlie that has evolved over the years. It really helps to have an eye for composition, style and design all in one.
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